July reigns supreme as the busiest month for the number of sales agreed, research suggests.
Analysts at TwentyCi have been crunching the numbers to find out which month is the busiest to sell a home in the UK.
The data firm looked at sales agreed in the past five years, and July came out on top with a figure of 591,752.
TwentyCi said: “A summer market buzz thanks to warmer weather and longer daylight hours makes it more convenient for buyers to house hunt. And more viewings mean more chance of converting into a sale.
“A property’s curb appeal goes up in the summer months; everything looks better in the sunshine, with gardens blooming and natural light showcasing the property in all its glory.”
TwentyCi suggested the housing market wakes up in March and buyers suddenly come out of hibernation having recovered from the expense of Christmas.
March also offers the benefit of a summer move-in, the data firm said.
Unsurprisingly, December was the quietest month for sales agreed at 334,910.
TwentyCi added: “For estate agents, it’s crucial to know the busiest times for sales agreed as it impacts your operations, revenue and client relationships.
“If you know when more stock goes under offer, you understand when you need to work harder to ramp up prospecting and drive new listings to maintain a strong sales pipeline. In quieter months, agents can shift their focus to winning instructions, training and nurturing leads.
“When it’s busy, you may need to hire extra staff to handle increased viewings, valuations and negotiations.
“As agents only get paid on completion, understanding peak periods helps with forecasting cash flow. Your pricing strategy may also change during peak months. The extra demand allows you to be firmer on asking prices whereas adjustments may be required in quieter months to keep deals moving.”